Carlson Labs has produced pure, quality, award-winning vitamins, minerals, fish oils, and other nutritional supplements. The company began with a single vitamin E product in Founder Susan Carlson’s small Chicago apartment and quickly grew to offer the most complete line of all-natural vitamin E supplements in the world.

             In the early 1980s, they helped launch the omega-3 market in North America, importing their first high-quality, great-tasting, sustainable fish oils from Norway. In 2009, they released a new marine oil sourced from an abundant species of calamari.


             Carlson Labs source the highest quality Arctic cod off the coast of Norway using traditional, sustainable methods. The same day they're caught, their cod are transported to a highly regulated Norwegian facility for processing and purification. Carlson Cod Oils are bottled with a touch of vitamin E and is given a nitrogen flush to remove oxygen and prevent oxidation. Like all Carlson omega-3s, freshness, potency, and purity are guaranteed.

    Click here to learn more about Carlson Labs.

                     Doctor’s Best is offering more than 200 products, made primarily with branded ingredients that are thoroughly researched, manufactured to the highest quality standards, and rigorously tested every step of the way—from raw materials to finished product. They use only cGMP-certified manufacturing facilities. Doctor’s Best is committed to transparency through education and communication and strives to be crystal clear in what they offer, why and how they offer it.

                Doctor’s Best personally monitors every product throughout the production cycle to ensure it meets the highest quality standards. They seek out superior-quality ingredients that have been cultivated, studied, and developed all over the world. To deliver results consistent with research, Doctor’s Best strive to use trademarked, branded ingredients in their products, matched to the specific ingredient and strength studied in the clinical studies. They then not only verify the quality of the raw materials used, but they test the finished product as well —added assurance that you’ll never find substitutes in Doctor’s Best.

Click here to learn more about Doctor's Best.

       G&G’s Vitamins

Health and wellbeing has always been at the forefront of what G&G does, and providing the purest, high-quality, affordable supplements to those who need them is their priority.

They want the products to be accessible for everyone, which is why much of G&G’s range is vegan and vegetarian certified, as well as allergy friendly where possible, including gluten free, dairy free and soy free options. The range includes vitamins, minerals, antioxidants, oils, organic whole foods and botanicals.

             Every formulation starts with the company’s in-house Nutritional Therapist, who comes up with a concept based on identifying a need for it in the marketplace. A product takes shape first through vigorous research to establish and compare the effects of different nutrients and botanicals on human health. A formulation is then created, with many factors in mind, including safety, dosage, quality, ethics and customer affordability. Since we avoid tablets, all ingredients must fit into a vegetable capsule, whilst providing the adequate dosage for therapeutic effects.

A fundamental part of the philosophy is simply this: make it right, or don’t make it at all. This means G&G makes their products with integrity, favoring high quality and effective products over a quick buck. They will never make false claims about a product and will never use marketing and gimmicks to mask a product’s shortfalls. Most importantly, G&G will never release a product that is not, to the best of knowledge, as good as it can possibly be. It’s not always the quickest, easiest or most profitable road to take, and indeed may be the one less travelled.

 The purity and sustainability of ingredients are of the utmost importance. If ingredients don’t meet these standards they will not be made. Sourcing good quality, non-GMO ingredients is a primary focus when formulating, and every ingredient used comes with full traceability, right back to the soil or laboratory it was created in.

                 Why Capsules?

              You may have noticed that they don’t do tablets. This is also a part of ‘make it right’ philosophy. It’s cheaper and quicker to make tablets than encapsulated supplements, but those tablets have one significant drawback; they have to be stuck together – and then they have to taste good, dissolve at the right speed and be preserved from oxidative damage.

The result is often a list of twenty ingredients, and often these excipients and additives can cause undesirable effects, especially when it comes to gastrointestinal health. Tablets are poorly digested and absorbed, which compromises the full potential of the active ingredients.

Since G&G’s capsules don’t require excipients and binders, and they also avoid sweeteners and additives, their individual vitamin and mineral products contain just the one, pure ingredient, enabling effective absorption in the body.

In some cases where a formulation doesn’t quite fill the capsule up, they will mix in a little rice flour. This is a neutral and natural gluten-free filler that won’t affect the active ingredient levels.

Plant Based Capsules

The capsules that G&G use are made from either plant derived hydroxyl propyl methyl cellulose (HPMC) or vegetable pullulan. HPMC capsules are pH-independent, and so have delayed disintegration with enteric properties. This ensures a higher survival rate of active ingredients from the stomach acid, so they can be absorbed in the intestines. HPMC capsules meet both religious and dietary exclusion standards, allowing them to be suitable across a broader range of people.

Quality Over Everything

G&G pride themselves with Class 8 cleanroom standards, which is one class higher than is necessary for supplement manufacture. Their cleaning procedures are so effective that when tested, their cleanroom in fact met air quality levels of an ISO Class 7 cleanroom. This is thanks to G&G’s effective air filtration system, which undergoes twenty complete air changes every hour.

G&G has 4 HACCP (Hazard analysis and critical control point) trained staff members and a HACCP system in place to guarantee the safety of products. Part of this system includes testing incoming herbal ingredients before use for microbial contamination by an independent lab to ensure they are safe and fit for human consumption and do not contain harmful bacteria.

Click here to learn more about G&G Vitamins.


Greenleaves Vitamins is an independent Dutch company that has been providing you with high quality nutritional supplements since 1994 - with an eye for the latest developments and the highest quality. They work with hundreds of naturopathic doctors and naturopaths who use Greenleaves products.



Achieving optimal health for all inhabitants of the world by providing innovative and effective nutritional supplements, high quality concentrated nutrition and relevant knowledge on health issues.

Greenleaves Vitamins has been around for more than 20 years and they are very proud of that. They select their products according to criteria such as effectiveness, purity and the highest quality, which the customers really appreciate.

 Click here to learn more about Greenleaves Vitamins.

                Health Leads has been fervent in their quest for additive free supplements since their beginning. Certain products contain only micrograms of active ingredient and thus require a filler for practical reasons. In such cases Health Leads uses a number of nutritious vegetable powders. You can be confident that their encapsulated food supplements are free of all avoidable additives

A considerable number of supplements are produced with additives which add nothing beneficial but may increase shelf life along with ease and speed of production and much time saved cleaning machines after production.

Irrespective of these benefits to manufacturers, they, along with an ever increasing number of knowledgeable consumers, believe firmly that it’s best to avoid additives that provide no nutritional benefit and at times may even raise controversial questions as to their negative effects. Therefore, Health Leads’ encapsulated food supplements are free of all avoidable additives.

They pack each capsule with nutrition so there is little need for fillers or bulking agents. Of course, this is not possible with micrograms products so in these cases they use a number of appropriate minerals and botanicals. All ingredients are thoroughly researched so you can be sure that Health Leads is the smart choice.

Tablets are the cheapest way to make supplements but necessarily contain a wide range of additives. So, therefore Health Leads do not produce tablets.

Click here to learn more about Health Leads. 


Jarrow Formulas' mission is reflected in its motto 'Superior Nutrition and Formulation".

Jarrow Formulas' complete line of nutritional products includes vitamins, minerals, probiotics, standardized herbal concentrates, amino acids, enzymes and enteral nutrition products. Both retailers and consumers are assured of purity, value and potency when choosing these products.

The company is active in monitoring governmental regulatory affairs, which affect the nutritional industry. It also vigorously promotes the rights of Americans to free access to dietary supplements. Jarrow Formulas funds research studies on important nutritional products such as CoQ10, to ensure that customers receive the full biological value of these products.

 Jarrow Formulas' goal is to promote optimal health with high quality, effective, affordable and "cutting edge" formulations, which are based on sound scientific research data. The company's professional staff is actively involved in clinical studies and in working with researchers from universities, institutes and other academic environments around the world.

Click here to learn more about Jarrow Formulas.

For more than 40 years, we’ve been motivated by the belief that there’s a healthier life available to us all, if we seek it. This is what inspires us to keep pushing the limits of nutritional science. From introducing a new standard of protocols for blood screening to our industry-first recommendation of low-dose aspirin for heart health, working for a healthier tomorrow is hardwired into our DNA.” – Life Extension.

Pure ingredients. Potent formulas. Quality products.

You deserve to live a rich, healthy life. And we’re here to support you on that journey. From cutting edge nutritional concepts to exceptional customer service and expert guidance, we promise to become your definition of trusted quality.

Life Extension takes a stringent approach to each and every ingredient: It has to be clean. It has to be fresh. It has to be the best. Because that’s what your body deserves.

At Life Extension, you come first.

Your health is deeply personal. Understanding your body is the key to lasting wellness. Life Extension connects with you as an individual, empowering you with the knowledge you need to reach your goals and live your best life. Their formulas deliver nutrients and dosages that have been studied through clinical research. But, Life Extension constantly refine them as research opens new doors. They use only the finest raw ingredients, and rigorously verify every product’s ingredients through independent lab testing.

Click here to learn more about Life Extension.

How it works

Metabolics is fully committed to providing the highest levels of purity and quality in all their supplements.

It all starts with sourcing the best quality raw materials of the highest purity, with next to nothing added to any of their nutritional supplements. They have a saying at Metabolics that applies to the entire product range – “Quality out, demands quality in”.

Most of Metabolics encapsulated products contain only the active ingredients and nothing else. When the quantity of the ingredient is too small to create a usable product, they add one filler and one filler only which is “vegetable cellulose”.

Cellulose is a plant-sourced dietary fibre that the body cannot digest, however, as the active ingredient within the capsule is released and absorbed; the cellulose simply passes harmlessly through the body.                    

The Standards

Nothing is added to their nutritional supplements.

For all Metabolics liquid supplements its added only purified water, purified to 18.2MΩ. This allows us to create liquid supplements with water that is as pure as water can be.

Metabolics pride themselves on the fact that they do not include any hidden fillers, emulsifiers, binders, lubricants or stabilisers within any Metabolics nutritional supplements.

That’s no Magnesium Stearate, Stearic Acid, Polyvinylpyrrolidone and Sodium Carboxymethylcellulose. Nothing that could possibly interfere with the active ingredients found within any of Metabolics products, making them as effective and as pure as possible. 

At Metabolics, al the products are manufactured in the UK in a state-of-the-art clean room manufacturing facility. Metabolics understands that you, the customer, need to trust the supplements you take, which is why they are so committed to product quality.

Click here to learn more about Metabolics.

            Natrol was born from a passion to improve human wellness worldwide. They create quality, innovative products that deliver positive health outcomes to help enhance everyone’s quality of life. They have never wavered from our focus.

Natrol evolved over the past several decades into one of the most recognized name brands in the Vitamin, Mineral and Supplement category, helping to form what is now titled the “Nutraceuticals” industry. Nutraceuticals are food components—such as minerals, vitamins, amino acids, hormones, etc.—used for medicinal purposes. Natrol is considered a pioneer in formulating food into medicinal supplements for better health and wellness.

They perform rigorous quality checks throughout their process from exhaustive supplier qualification screening to the sourcing of the best ingredients. They have consistently achieved the highest “A” rating from the Natural Products Association.

           Natrol closely manages the costs of manufacturing products as well as their purchased goods and services. By focusing on the right things and executing them the right way, Natrol makes the best use of their resources to deliver highest-quality products at an affordable price.

Click here to learn more about Natrol.

                         There isn't one "official" definition of natural, although many companies use the term. For NOW, natural isn’t just a word or a marketing slogan. For NOW, it means products as close to nature as possible, formulated without artificial ingredients and minimally processed.

                   Natural – the most important factor

                   NOW firmly believes that natural products, as they define them, are safer and more effective than products made with ingredients not found in nature, and they have always believed this. Natural has been the cornerstone of NOW company since their beginning in 1968.

The nature of natural

There is no legal definition of natural as it pertains to consumer goods. In fact, manufacturers can claim their products are natural even if that’s questionable by your standards. Products with genetically modified ingredients (GMOs) or highly processed high fructose corn syrup (HFCS) may be labeled as natural, so even product labeling isn’t always enough.

NOW was founded on the belief that using natural products is one of the best things you can do for your health. NOW founder and chemist, Elwood Richard, was motivated by the data he’d seen on natural products.

“Natural” doesn’t always mean safe

Some supplements can affect your internal chemistry dramatically often in positive ways, but depending on your health status and unique biochemistry this can also bring negative results. Bottom line, the same supplement may not work the same way for everyone.

Fortunately, most reputable supplement companies include helpful warning labels on their products that will help you identify potential problems. It’s important to do your research, and if you have specific health concerns, speak with your healthcare provider.

How NOW keeps it natural

  1.    Supplier requirements – Their suppliers are made aware of NOW’s purchase terms and product specifications from the start, and they take the necessary steps to ensure these requirements are adhered to. For example, NOW monitors and restricts the use of irradiated materials and require detailed flow charts to analyze production methods.
  2.     Testing – With a state-of-the-art laboratory complex and some of the most advanced analytical instrumentation currently available, they are able to detect a vast array of adulterants including synthetic hormones and steroids, solvents, synthetic forms of botanicals, and many other compounds and substances.
  3.    Audits - They audit our key suppliers to ensure their manufacturing and processing procedures are effective and efficient, and that they adhere to best practices when it comes to natural ingredients, such as good manufacturing practices (GMPs). Since raw material suppliers are not currently required to follow GMPs as product manufacturers are, these audits also ensure that our suppliers are rigorously following GMPs, which helps us ensure consistently high standards.
  4.    Nature-identical ingredients - Where it makes sense, NOW uses nature-identical ingredients that exactly match the natural ingredient’s chemistry, or other ingredients that the body can easily convert into a natural form. But they draw the line at ones that won’t be recognized and utilized by the body, like dl-alpha-tocopherol, a synthetic vitamin E in our supplements.

Click here to learn more about NOW Foods.



Swanson Europe: “The satisfaction and goodwill of our valued customers is our most important asset “.


                         Swanson’s rich history dates as far back as 1969. Their key objective is to help their customers to achieve optimum well-being and health. They strive to offer their customers the highest, safest, and easiest to use supplements on the market.


        Valuing quality

There is nothing Swanson value more than the quality of their products. Quality, service, and value are three of the main things that Swanson keep in mind when developing their products.

The ingredients that Swanson use are extracted and sourced ethically, and they only source only the most potent ingredients in order to add value to the final product.

Superior products mean superior health, and that is precisely what Swanson is all about.

The development process of all of Swanson’s products are overseen by industry recognized experts who make sure that all the right steps and procedures are followed to be certain that their customers receive the best possible results.

Consumer Lab and several other renowned organizations have testified that Swanson products are safe for consumption and offer excellent value in nutrition and health supplements.

Purity at its Best

All ingredients used in Swanson brand supplements require documentation from the supplier, including a Certificate of Analysis, ensuring that they meet their product specifications. Ingredients are tested at various stages throughout the production process to verify purity and potency. All finished products are inspected by their Quality Control specialists and tested for purity and potency by independent third-party laboratories to ensure that each supplement contains exactly what’s stated on the label.

Click here to learn more about Swanson.

Vita2You - Large selection of dietary supplements such as superfoods, vital substances, vitamins and minerals.

As an up-and-coming company from the Bavarian Forest, not only customer satisfaction is their priority. They also attach great importance to quality. Vita2You always wants to offer you carefully compiled nutritional supplements that positively support your health in all situations.

In order to satisfy all your needs equally, their range is constantly being expanded and updated. Regardless of whether it is food supplements or superfoods – Vita2You mostly uses products of natural origin for you. With the Vita2You series, we can provide you with the best quality. Their in-house product line is constantly being expanded and is already enjoying great popularity.

Place your trust in them and purchase food supplements in the future with the confidence that you are doing something good for your body. The body will thank you with health and well-being and we will not disappoint you with Vita2You products.

 Click here to learn more about Vita2You.

            Vitalundfitmit100 is not only called the company, but also their vision. They have been helping you lead a healthy and active life since 2007. They want you to enjoy a fit everyday life and the greatest “joie de vivre” even in old age.

The key to health and vitality lies in their diet - we are convinced of that. That is why you will find natural products of the highest quality with them: Guaranteed without fillers, additives or auxiliaries, but with high-quality ingredients. Many of their products carry an organic label and natural dietary supplements can help you to contribute to a healthy eating style.

Vitalundfitmit100 is characterized by high product quality, good customer service and environmental friendliness.

They take responsibility for our planet. Starting with green electricity through to packaging made of paper. Vitalundfitmit100 only coat these with foil if they would otherwise soak through. For you, their paper packaging means one thing above all: a little less plastic.

Click here to learn more about vitalundfitmit100.

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